On July 12th, Louis Vuitton's anticipated Supreme collaboration was cancelled before it dropped in U.S. pop-up shops scheduled for July 14th. Louis Vuitton client services confirmed that the Supreme x Louis Vuitton collaboration “will no longer be sold in any stores or online.” However, news is now coming in from sources such as GQ that certain stores in the U.S will still be receiving the products, although they may roll out at a later date. Prior to this disappointment to many, successful pop-ups for the collaboration were already held in London, Sydney, Beijing, Paris, Seoul and Tokyo. Louis Vuitton has not yet explained the reasoning behind the failed launch in North America but it was definitely a big let down for those looking forward to the limited edition pieces.
Written by: Mia Goldstein